Monday, August 25, 2014

Why We Love Waterproof Airbrush Paint

Waterproof hybrid airbrush paint is an exciting product that is able to allow artists to create beautiful long lasting designs on the skin. Determining which paints will best meet your needs is a matter of evaluating the features of each available type. Learning more about this paint and how it works can help you make the most of this paint at your next gig.

How Waterproof Airbrush Paint Works

Hybrid waterproof airbrush paints are unique because they can be used for both airbrushing and traditional face paint techniques. The paint can be poured to allow artists to apply it with a sponge in the same manner as water-based paints are applied.

No water is needed to activate the paint. All that an artist needs to face paint is a small palette, paints and a brush. The paint is ready to use as soon as it is poured. You can use 99% alcohol to reactivate dried paint, or to thin paint out.

The thin quality of the hybrid paint provides even coverage without leaving a heavy layer on the skin and dries quickly to keep designs set in place.

Click Here to see our Demo of Stencil Eyes with Proaiir Hybrid Paint

Safety and Interaction with other types of paint

Waterproof airbrush paint is available in a variety of colors that can be used together to create dimension. You can use hybrids on top of dry water based paint, or even on top of powder based paint. These paints have also been certified to be safe to use on children, so parents can be assured that the health of their child will not be at risk when these paints are used on the skin. While this paint is designed to stay on in wet climates, it can still be washed off easily with soap and water. Hybrid paints contain alcohol, but the hybrid element of these paints means that alcohol is not necessary for the removal process. This makes it an ideal solution for children's birthday parties. Parents can be assured that the designs will stay on long enough to delight their children, but the paints can be washed off when it is time to return to school.

This swimmer has proaiir on one side and waterbased on the other. As you can see, the proaiir has a lot more staying power!

     Climate Considerations

One of the best features of waterproof airbrush paint is the fact that it will not smear or wash off easily when applied to clean and dry skin.  If you are planning on having a fun pool party with family and friends, this paint allows for face painting activities to be enjoyed without worry.

The waterproof aspect of this paint also makes it ideal for use during hot days in the summer. Sweat can cause designs to become distorted when other paints are used, though not invincible to heat and sweat the waterproof airbrush paint performs the best at retaining its integrity throughout the day making it the most ideal choice for outdoor festivals, races and summer parties.

Designs and Effects Created With Waterproof Airbrush Paint

Airbrush paint can be quickly applied in any type of design or pattern to allow artists to provide event guests with the look that they want without having to worry about time constraints. Full-face designs can be applied in as little as two to three minutes. Body art tattoos can be completed in 60 seconds.

The spray-on feature of airbrush paint means that unique, smoothly blended designs can be created. Stencils are typically used in conjunction with these paints to create complex designs in a short period of time. You can also combine airbrushed bases with brush work details.

Click Here to see our Demo Video using Endura Paints and Tattoo Pro Stencils

Ideal Use of Airbrush Paint

Waterproof airbrush paint is perfect for any type of outdoor event. Summer events are given the perfect finishing touch with the decorated participants flowing out of an airbrush face painting booth. Event planners do not have to worry about scheduling face painting strategically when pools, bounce houses or natural water sources are close to the event location. Come rain or shine all your clients will look as great as they did the moment they got up from your chair making them the perfect walking advertisements for your services.
Click Here to see our Demo Video using Endura and Tattoo Pro Stencils

Thursday, August 14, 2014

Quick Tips for Starting a Face-Painting Business

Starting a new business can be an exciting prospect, and the most rewarding business is one that involves something you truly enjoy while allowing you to display your talents. If you are artistic and have been face painting for friends and family, you may want to consider taking it to the next level by creating a business around it. If you are good at what you do and follow a few simple tips, you may be able to make a living or supplement your income as a professional artist.


Gather Supplies

The first step in becoming a professional face painter is to gather all of the supplies you will need for your first few gigs. Although you may already have paints and brushes, it is important to ensure that they are of the highest quality. Your paints should be produced by a reputable company and be specifically made for face painting.

When it comes to brushes, the bristles must be secure and soft but rigid enough to effectively apply the paint. Other supplies you will want to consider include the following:

Sponges and wet wipes
Stencils, stamps, and cosmetic glitter
• Mirror
Cleaning supplies
• Folding table and chairs
• Hair clips
• Trash receptacle
•Design sheets and banners

Perfect Your Art

Before you start a business, you will want to spend some time perfecting your art and honing your skills. You can do this by practicing on volunteers, but you may want to ask another pro if you can shadow him or her to learn the nuances of the business. As you practice, it is a good idea to take pictures of your work so you can create a portfolio, which is an invaluable tool for gaining new clients. Face painting is fun and family and friends make excellent subjects so don’t be shy to ask people to sit for you. Additionally, there are websites where you can find models looking to build or diversify their portfolios as well so you may be able to make a nice exchange practicing a new look while helping each other get new experience.

Make it Legitimate

Once you have all of your gear and supplies and are confident of your abilities, it’s time to obtain a business license, open a business account at a bank, and protect yourself from liabilities.

Business licenses are issued by the city where you live and are used to help regulate your activities and make sure you pay local taxes. After you have a business license, you will have to register your business name with the state to ensure that no one else is using the name. This also allows you to make financial transactions with your brand name rather than your personal name. When deciding on a business name, make it fun and lighthearted. In addition, interject your personality into the name, but focus on keeping it simple and memorable.

The next step to getting your business off the ground is to apply for an employer identification number (EIN) with the Internal Revenue Service (IRS). An EIN is needed so that you can file federal taxes, and it is required by most banks to establish a business account.
If you are hesitant about how to file your taxes as a small business, definitely talk to the free businesses coaches at Score or an accountant. Filing taxes isn’t that hard as long as you keep good records though out the year.
Create a booking contract. A contract will ensure that both you and your clients are on the same page, and committed to you being at their event. You may want to think about requiring deposits to hold the booking as well.

You should strongly consider becoming bonded and insured. In some areas, insurance will be sufficient, and in others, you may need to be bonded. Both of these measures help you pay for any damages that may occur while you are working. While you will surely not be intending to hurt anyone or break anything, accidents happen, and when they do, you will want to have insurance. We have another post HERE that includes some additional information making the case to have insurance.

Branding and Marketing Your Business


Branding and marketing are important steps in developing a successful business. Branding starts by choosing a name for your business and continues with designing a logo. As an artist, you may be able to design an excellent logo that captures the spirit of your enterprise. However, if you are having trouble coming up with or perfecting a logo, seek the help of a graphic designer or a local marketing firm. If you use actual photos of people on your cards, or in your logo make sure that you have written permission to use them for advertising purposes.   Decide on fonts and colors that you can repeat in all of your marketing material and website. This consistent look will make you stand out and be easily recognized, even from a distance. You will also want to get a website and some business cards to make sure people can find you if they express an interest.

In addition to being out there painting little faces, you may need to advertise your services in other

Good luck with your new business! If you have any questions or would like to share your own experiences, simply drop us a comment below.

ways. Some of the best types of advertising are free. This includes word of mouth and making use of social media outlets, such as Facebook, Instagram and Twitter. Create accounts on these websites, then get all of your friends and family to support you. You should update your pages frequently with information that would be interesting to your customers such as local events for kids or new looks you would like to share.

Have any tips from when you were starting out? Questions about how to do any of these things? Leave us a comment and let us know what worked for you, what was difficult, and what you would like us to address in our next blog posts below!

Monday, August 11, 2014

Legal/Tax Status of your Business

Have you ever consider the legal/tax status of your business? If not, you might be surprised of what a difference it can make.

Businesses can have many different legal and tax forms. For many this is confusing so I will try to explain the best way I can.

For taxes purposes your business can be classified as a:
S Corporation
C Corporation

Depending on how you choose to classify your business how much taxes you will pay and how you will be taxed.
A sole-proprietor kind of business gets taxed the same you do. Your business and you are the same thing taxes wise. That means that your business income is your income, and you will pay full taxes (including self-employment taxes) on the income you make from it.
An S Corporation is a different entity from you, but, the profit from your business gets rolled-over to your personal tax income. With an S Corporation, you can choose to pay a salary to you, which can be less than your actual profit. Your salary will get taxed as any other salaries do. The leftover profit won’t pay as much taxes as your salary income does (since it won’t pay self-employment taxes: social security and Medicare).  The left over profit will only pay the corporate taxes, and not the personal taxes. Although that will reduce your tax bill, you will be reporting less personal income than you would as a self-proprietor (because part of it would be your company’s income), but your retirement contributions will also be lower. More money today but less in the future.
As a C corporation you are a separate entity from your company, and your company will be taxed a bit differently from an S Corporation. As a C Corporation the business income doesn’t automatically go into your personal tax return. A C Corporation can choose not to distribute dividends, in which case that income won’t go to you, it will stay with the business and grow the value of it. If the C Corporation distributes dividends, you will be paying the corporate tax for those profits and then personal income taxes on the dividends distributed to you.
Most Face Painting business ran by only one person will be in either the first or second category. A C Corporation is usually an option geared to bigger companies.
If you have a few painters working for you on a regular bases, and you pay them a salary (they are not just random sub contract labor), an S Corporation might be a better fit for your business.

Legal wise, your business can assume different forms. We will look into the 2 most common ones for a small business: LLC and Sole Proprietor.
A Sole-proprietor kind of business is not a different entity from its owner. You are the business, and you are legally responsible for whatever your business does. As an example, this means that if you get sued and loose, your personal possessions (car, house, furniture, etc) could be used to pay the person that sued you.
As an LLC you and your business are consider different legal entities. This is a great way of protecting your personal possessions (and your family) from whatever could happen with your business. Keep in mind though, that just filing to become an LLC doesn’t give you the protection you are looking for. You must behave as an LLC if you want to be protected.
That means that you need to distinguish between your computer and the business’s computer, your credit card and the business card, etc. If you constantly buy personal things (eg: groceries) with your business card, or have no separate accounting for your business, you are likely to lose that LLC protection in a court setting.
Keep in mind that your legal status differs from your tax status. You can be an LLC and still file taxes as Sole-proprietor if your LLC has only one member. Choosing to file as an S Corporation might have some tax advantages but it requires more paperwork.
Make sure to contact a CPA to see what the best option for your business is. They can also give you guidance on how to file for these legal and tax status.

Disclaimer: these are opinions based on our personal experience, we are not lawyers or CPA’s, so we recommend for you to contact a lawyer and or CPA before making any decisions. We are not in any ways giving legal or tax advice and we are not liable for any decisions you make or stop making based on the opinions provided above.

Image courtesy of Pixomar /